Franco Lacosta

Franco Lacosta is an executive producer, director, and creative director whose work spans television, fashion, luxury lifestyle, and visual storytelling.

He has contributed to productions for major networks, including ABC's The Bachelor and The Bachelorette, Magnolia Network and Discovery+'s In With the Old, The CW's America's Next Top Model, and NuvoTV's Model Latina.

Franco brings an unusually broad creative perspective to Free3 Media, combining production leadership with expertise in creative direction, photography, styling, fashion, interior design, and luxury wellness. As the founder of Franco Lacosta New York, he has presented work during New York Fashion Week, appeared in publications including Elle, GQ, and W Magazine, and designed for clients appearing at major international entertainment events.

His multidisciplinary experience helps Free3 Media develop visually distinctive programming with a clear understanding of talent, fashion, lifestyle, design, and global audiences.